GSK ERS Congress 2024

GSK aimed to redefine the future of respiratory medicine at the 2024 ERS Congress in Vienna with a show-stopping space voted 'Best Booth' by Health & Care Professionals who visited. GSK invited HCPs to fully immerse themselves through innovative design and interactive experiences helping to foster dynamic, meaningful engagements.

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Client: GSK
Agency: Jack Morton
Location: Vienna, Austria
Venue: RX Wien

Creative Direction
Design & Concept Management
Interactive Demo Ideation
Technical Production

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